Canary Islands Sell Documentary’s Next Frontier: A ‘Goldmine’ of Untold Atlantic Stories

Soccer legend Pelé kneeling to tie his boots in the seconds before kickoff at the 1970 World Cup and the Puma brand on show is a legendary image; less well known is that it was engineered by a Canary Islander. Hans Henningsen, widely cited as a father of modern sports marketing, is now the subject of […]